Actionable strategies to grow bookings through performance marketing.
“63% of travelers watch destination videos before making a booking decision. If you are not on YouTube, you are invisible during the most important phase of the travel purchase journey.”
“Hotels that post consistently 4-5 times per week see 3x more engagement than those posting sporadically. But it is not just about frequency — it is about the right content mix.”
“Over 60% of travelers get destination ideas from social media. Meta Ads let you reach them before they even know they want to visit your destination.”
“Most travel businesses we audit are missing 20-30% of their conversions due to broken or incomplete tracking. Fixing this alone can transform your campaign performance overnight.”
“A hotel doing Rs 50 lakh annual revenue through OTAs at 20% commission loses Rs 10 lakh per year. Converting just 30% to direct bookings saves Rs 3 lakh annually.”
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